“My name is Radmila. I am the owner of MH Studio Design and jewelry brand MH Soutache, as well as a teacher, author, creator and executor of all my designs and projects.

I was born and raised in sunny and beautiful country of Uzbekistan at Central Asia. As part of my heritage, I love to embed colorful oriental style into my designs which makes the products unique.​

MH Studio Designs works with the soutache embroidering technique. Soutache (soo-tash) is a wonderful material to create jewelry, fashion accessories to decorate clothes and to make a beautiful accents. Soutache is a trim\cord made out of viscose or rayon. When you stitch layers of soutache together and combine different colors or when you add the beads and stones, you can get a variety of different designs and shapes.

I started working with soutache in 2009 and absolutely was not thinking about a business. At that time I was a stay home mom in a new country and I wanted to fill the void doing something fun. When I found soutache there were no tutorials and classes like now. I only found one book in the library about soutache embroidering and that book was “Soutache” by Anetta. After teaching myself how to use her technique, I reached out to her via email, and found we had many similar interests. Since then she become a valued mentor, teacher and friend.

As I was thinking about how to turn my art into a business, I came up with a connected idea; teach others how to make jewelry using the soutache technique. I also start selling my pieces to a few friends and at local craft shows. January 15th 2015 I opened MH Studio Designs and started promoting my classes and jewelry. But it was not a blast! No success! People said: your jewelry is too fancy, too expensive and classes take so much time and attention and nobody wanted to sit 5-6 hours making one earring or a pendant! It was sad, but I needed money for good quality materials, which I buy from Europe, and my motto is never give up! I started thinking of new ways to make money for my new passion. So I incorporated craft classes for kids to expand my opportunities, and business began to take off. I have been enjoying the process and profit since that time. I love to sew and can utilize my teaching background instructing kids. In 2020, when Covid shocked all of us and many businesses went down, my group classes were closed and I worked with kids only individually or in very small groups. At that time I decided to add additional classes. The younger students are learning more craft and home decorating projects, while the older ones are learning basic sewing skills and advance to using a sewing machine. So business came alive and started growing again.”

~Radmila Husnetdinova

Discover more of Radmila’s jewelry on her website or Instagram.